introducing stash pay: frictionless ios payments with built-in loyalty

By
Stash Team
,
May 1, 2025
Contents

Following the latest Apple vs. Epic news, which essentially eliminated Apple’s long-standing anti-steering policies in the US, developers now have an unprecedented opportunity to build stronger, more direct relationships with their players. At Stash, we’re excited to launch Stash Pay - a new product designed to help game developers take full advantage of this moment.

Stash Pay allows developers to send iOS players directly from your game to a web checkout experience that auto-applies loyalty rewards - drastically reducing the friction and increasing the incentive for making off-app purchases. 

truly frictionless checkout

When a player goes to make an in-game purchase, Stash Pay opens in a webview checkout page inside your app. That means no app-switching, no login wall, no lost momentum. 

Players land on a page that already knows who they are and even pulls in saved browser payment methods for a one-click checkout.

more than payments: built-in loyalty

Even with reduced friction, players still need a reason to purchase on the web. That’s where Stash Pay’s loyalty system comes in.

Stash Pay offers players extra value for buying on the web - like bonus currency, free rewards, or exclusive content. These bonus rewards are automatically applied at checkout, so they instantly know the value of their purchase. At the same time, they’ll see a loyalty progress bar that nudges them to spend more and unlock future rewards.

It’s more than a payment layer - it’s a way to educate players about your broader webshop strategy and reinforce the habit of purchasing off-app.

easy to integrate, fully customizable

Getting started with Stash Pay is simple, it takes just one line of code to integrate. Once that’s in place, the rest is self-serve through Stash Studio.

From there, you can control the entire checkout experience and easily configure: 

  • Banners and promotional messaging
  • Checkout text and branding
  • Success screen visuals and rewards
  • And more

the winning formula: less friction, more value

We’ve always believed that the best-performing webshops follow a simple formula: reduce friction and increase value. Stash Pay brings both sides of that equation together in one seamless experience.

Now that the barriers to steering players to the web are lower than ever, the timing couldn’t be better. Stash Pay helps you capture higher margin revenue while giving players a smoother, more rewarding way to make purchases.

Want to see it in action? To start earning more revenue with Stash Pay today, get in touch with us.

About the Author

Stash Team

Stash is the first of its kind direct-to-consumer platform for games.
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